Seabin has become data-led after realising a critical and global Microplastics data gap. Whilst our cleanup efforts have reached over 100 tons in 2 years, we understand that we will never win on volume alone.
Data and prevention can heal the planet with new policies and legislation for plastic pollution.
Seabin has the most accurate and reliable Microplastic data on the planet, and to further ensure a high standard of data, Seabin group have built the world’s first Microplastic and Ocean Health Research Lab based at the Australian National Maritime Museum in Darling Harbour, Sydney, with a 3-year residency.
The Microplastics lab is staffed from Monday to Friday by two full-time marine scientists. Daily lab tours can be booked at the ANMM front desk.
Centre. Mahi Paquette (Seabin Foundation CEO & Director) cuts the ribbon to celebrate the launch of the Microplastics lab at the Australian National Maritime Museum in October 2022.
Resident Marine Scientists Karli and Tahlia staff the Microplastics research lab Monday to Friday.
Microplastics and other forms of plastic pollution are processed daily, with the Sydney Enviro techs dropping off data samples. Up to 15 comprehensive data sets are catalogued each week. An industrial freezer and commercial dehydrator combined with innovative design keeps any smells at bay 😉
Enviro Techs drop off data samples from the 32 Seabin units across the Sydney route that spans 20 km of densely populated shoreline.
Click here to view the microplastics research lab video.
Seabin launched LA as our second city in the 100 Smarter Cities by 2050 campaign after celebrating the success of Sydney and coinciding with Plastic Free July.
Route 1 comprises of 11 Seabin units operating in Marina Del Rey, California. Seabin partnered with the Patagonia Santa Monica store and then electric vehicle superstars, Rivian at their community centre in Venice. Both events were a huge success, with the local community and businesses expressing interest in helping clean up LA.
Our Seabin LA launch at the Patagonia store in Santa Monica saw over 120 local community members attend, with local businesses such as Tindle Foods, JuneShine, and Athletic Brewing supporting the night.
11 Seabin units are strategically placed around Marina del Rey, California. Each unit has a service and data schedule.
A bird’s eye view of just how large Marina del Rey is.
Servicing the 11 units in Marina del Rey is currently by van; discussions are underway to secure a service boat to optimise the on-water route and daily operations.
Tahlia Devine, Lead Laboratory Research Technician
North America. Seabin LLC (USA)
Bryan Plante, Seabin USA General Manager
Scott Taylor, Global Partnerships
Andrew Bearer, Enviro Tech
Hayden Gould, Project Manager North America
Seabin Global
Paola Marcon, European Operations Manager
Jaymee Dionso, Administrative Support
Our CEO & Co-Founder, Pete Ceglinski, was recognised this year in the top 10 of 100 Australian innovators.
North American Project Manager Hayden Gould at one of the various community events in Philadelphia as a part of our US EPA data monitoring project.
Left to right. Andrew Bearer (Enviro Tech), Scott Taylor (Global Partnerships), Pete Ceglinski (CEO & Co-Founder) and Bryan Plante (Seabin USA General Manager) taking a break on the ocean during our LA launch in July 2022.
In June 2020, after a rapid yet unsustainable scaling phase that saw a market entry into 53 countries in only two years, Seabin pivoted, did the unimaginable and ceased to sell Seabin’s, which created an innovative and very scalable business model based on leased services, ARR and corporate partnerships to support smarter cities in reducing their environmental footprint and improving water quality.
To service a city, the model is split into two entities.
Seabin Pty Ltd. For Profit Conservation.
Responsibilities
Services and maintenance
Impact Data
New technologies
Marketing IP
Seabin Foundation Ltd. Not-For-Profit
Responsibilities
Data
Prevention
Community
Educational Programs
Illustration of the current Seabin services across Sydney Harbour.
What is a Seabin?
A Seabin is a cross between a pool skimmer and a trash can. It is not used in the ocean. It is installed upstream on floating or fixed structures. A solar-compatible water pump draws the top 10mm of surface water into the unit, where a filter captures plastics, and then the water flows back out of the unit.
A solar power-compatible submersible water pump pulls surface water in; floating trash, including Microplastics, are also pulled in and captured in a filter; cleaner water then passes through the unit and back into the water.
The original V5 Seabin filters 600,000 litres of water per day
The new 6.0 Seabin filters 1.3 million litres of water per day
What is 100 Smarter Cities by 2050?
Seabin has evolved from simply selling an award-winning upstream clean-up device into a comprehensive and scalable services package.
Our 100 cities program involves the community, including volunteers, private companies, corporate companies, the government, and individuals who want to be part of a global solution to plastic pollution.
The collective aim is to turn off the pollution tap through behavioural change, to protect our oceans and ensure a healthy and prosperous planet for all species in the near and distant future.
Great! What does it do?
Supports cities in becoming “Cleaner Destinations” for economic benefit
Reduces a city’s environmental footprint and visibly improves water quality
Creates world-first data sets that support decision-makers
Creates partnerships and collaboration opportunities with educational and research institutes
Creates world-first Microplastics data to be used in supporting and creating best practices, legislation, and policies
Monitors taxpayer-funded initiatives like single-use plastic bans, plastic bag bans etc
Better inform communities and key stakeholders about the problem of microplastics and plastic pollution in our waterways and oceans
Creates employment
Clean-up and recovery of plastics, Microplastics, microfibres, oil, fuel and more.
Parking tickets found in Seabins have been shedding light on the unexpected “Governance & Accountability” issues faced.
How is it funded?
Seabin has created a robust corporate sponsorships program. The model is simple and involves multiple tiers to suit various budgets.
Each city includes 3-year terms for
Tier 1: Principal Sponsorship (1 per city)
Tier 2: Major Sponsorship (4 per city)
Tier 3: Unit Sponsorship (multiples)
What are the benefits to a sponsor?
Generally, a sponsor signs up to support Seabin in delivering tangible and visual impact to improve the water quality in a city. It’s an impact and marketing-driven campaign about being a part of an innovative global solution and building communities.
Each tier is different, but here are some of the benefits listed below,
Quarterly and yearly impact reports being used for social media content, sustainability, marketing, CSR & ESG reporting
Your name on fleet vehicles, Seabin units and signage (subject to sponsorship level)
Social media assets
Posting on Seabin social media channels
Media days
Employee days
Events
Our amazing Sydney partners.
Some examples of Sydney, our first city in the new business model.
Click here to view the World Oceans Day video with our Sydney partners.
